
* Series produced in September 2026 for Orbidental.
Complex tech, explained in under 40 seconds.
Eighteeth devices come with long spec sheets: magnification, lux, N·cm, microns. Nobody reads those in a Reel. A dentist needs the one number that changes their day — and to get it without pausing the video.
One fact per scene. One device per video. And the music driving every cut.
Every Reel follows the same structure: a hook built on the problem ("What you can't see", "Goodbye, impressions"), the device, three or four key numbers, and a close with Orbidental as the distributor. The series is instantly recognizable without feeling repetitive.
One device. One idea per scene.
Microscope, intraoral scanners, endo motor, autoclave and handheld X-ray. Six Reels, one structure, with the music cut to every number. Turn the sound on.
Dental microscope: apochromatic optics from 2.6× to 23.5×, 100,000+ lux and 5 filters.
Intraoral scanner: full arch in under 30 s. Goodbye, impressions.
Wireless intraoral scanner: dedicated Wi-Fi, true color and per-tooth accuracy.
Cordless endo motor with a built-in apex locator. It measures, then it works.
Class B steam autoclave in 18 L and 23 L: 134 °C and real-time cycle data.
Handheld X-ray and digital sensor: one system, fewer retakes.
The whole line in 40 seconds.
A 16:9 version that walks through the Eighteeth portfolio backed by Orbidental, made to play on screen at Orbidental's booth at an industry trade show — the whole line at a glance for everyone walking by.
16:9 walkthrough of the Eighteeth line backed by Orbidental, shown at the booth of an industry trade show.
High-ticket equipment, easy to get.
I translate spec sheets
Magnification, lux, torque, microns: I pick the number a dentist cares about and make it readable in one second on screen.
Series that scale
A structure that works for the next device in the portfolio, without starting from scratch every time.
The distributor never disappears
The manufacturer's brand shines, and every video ends with where to buy it: Orbidental.

Got equipment nobody understands from a single post?
I turn spec sheets into content a dentist gets in seconds — and your sales team can use the very next day.